TRIO talks
We’re communicators. Of course, we have something to say. More importantly, we make time to listen so we can thoughtfully craft these blog posts for you. Welcome to our collection of tips, tricks, best practices, industry updates, noteworthy news and agency wins. Enjoy!
AI Model Comparison: ChatGPT, Gemini, Claude & Perplexity
There’s an AI tool for everything these days (or at least that’s how it feels). From planning content calendars to conducting competitor analysis and answering customer […]

What AI Search Means for Marketers (and Your Business)
Raise your hand if you’ve ever typed a question into Google, opened five tabs, skimmed three articles and still didn’t quite get the answer you were looking […]

How to Build a Smarter LinkedIn Strategy (the Organic Way)
We get it. LinkedIn can feel like a never-ending scroll of self-promotion, sales pitches and the occasional inspirational quote. But when done right, LinkedIn is one […]

UGC: How Loyal Customers Became Part of Your Marketing Team
User-generated content (UGC): it’s the “show-don’t-tell” of modern marketing. In a world of perfectly curated Instagram feeds and polished brand campaigns, there’s something refreshing about real people […]

4 Steps for a Solid Marketing Plan (2025 Update)
Plenty of people think that all marketers do is make stuff look good and sound awesome. And while that is definitely part of it, there’s so much […]

TRIO Announces Team Growth and New Leadership Roles as Agency Approaches 25th Anniversary
TRIO, the longest-running, full-service woman-owned marketing agency in Mount Pleasant, is proud to announce the expansion of its team and several key promotions that mark the agency’s […]

6 AI Tools We’re Testing in Our Marketing Agency
At Team TRIO, we’re all about walking the walk regarding AI and its use within the marketing field. We don’t just talk about the potential of […]

Why Yelp Matters and How to Set Up a Yelp Business Profile
Yelp isn’t just for foodies anymore—it’s a strategic digital marketing avenue that can elevate your visibility, boost your SEO and strengthen your overall online presence. Whether you […]

The Keys to Crisis Communication
Imagine your organization’s worst-case scenario unfolding tomorrow—would you know what to say? For many nonprofits and small businesses, the answer is no. According to Capterra, only 49% […]

TRIO announces brand evolution focused on AI, creativity and human connection
After nearly 25 years of innovation and industry leadership, Trio Solutions Inc. (TRIO) announces its next evolution: TRIO 4.0, focused on being an AI-powered marketing partner helping […]
