TRIO talks

We’re communicators. Of course, we have something to say. More importantly, we make time to listen so we can thoughtfully craft these blog posts for you. Welcome to our collection of tips, tricks, best practices, industry updates, noteworthy news and agency wins. Enjoy!

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06/17/2024

Juneteenth: A Day of Freedom and Resilience

As marketers, Juneteenth offers a unique opportunity to connect with audiences on a deeply meaningful level. However, creating targeted messaging is not enough. To truly resonate with […]

Shaniequa Washington

Shaniequa Washington

Equity Initiative Partner

06/04/2024

Audience Targeting: What It Is and Why You Need It

Think of some of your favorite brands. Why do you gravitate toward them? Maybe they keep you laughing, like when Wendy’s burns a competitor on X. Maybe […]

Jayden Simmons

Jayden Simmons

Intern

05/30/2024

The Power of Connection: How Networking Can Grow Your Brand

Everyone in business knows the adage “it’s not what you know, it’s who you know.” While that may be typically associated with landing your dream job, networking […]

Michael Wieland

Michael Wieland

Account Manager

05/15/2024

Intro to Keywords: What are keywords, and how do I use them?

Think of your last Google search, whether it was the forecast for a weekend trip or how many people watched the WNBA draft. You probably typed in […]

Jayden Simmons

Jayden Simmons

Intern

05/01/2024

Is TikTok’s time up? What the recent legislation means for marketing.

TikTok is a powerhouse of potential for social media marketing. And while the app initially seemed to fill the void left by Vine, it has evolved into […]

Ashlyn Crowell

Ashlyn Crowell

Social Media Specialist

04/26/2024

Why (and How) to Conduct a SWOT Analysis

In the fast-paced world of business, companies must stay ahead of the curve. One of the most effective strategies to achieve this is by conducting a SWOT […]

Kevin Sninsky

Kevin Sninsky

Copywriter

04/09/2024

Email Security’s Chart-Toppers: Navigating SPF, DKIM and DMARC Like a Pro

Alright, tune in and prepare to explore the harmonious world of SPF, DMARC and DKIM records – the chart-topping trio of email security. I know, it sounds […]

Ian-Mykel Bull

Ian-Mykel Bull

Web Developer

03/26/2024

Custom Graphics: Creating Impactful First Impressions and Brand Consistency

Do you remember the day you adopted your dog? When you first spotted your spouse? That fateful first encounter with your now mortal enemy?! The odds are […]

Team TRIO

Team TRIO

02/22/2024

Email Marketing Basics: Harnessing the Power of Direct Communication

Email remains a mighty tool for nonprofits and small businesses. Its ability to directly connect with an audience, coupled with its cost-effectiveness, makes it an invaluable asset, […]

Caroline Hendry

Caroline Hendry

Digital Marketing Specialist

02/05/2024

The Timeless Symphony of Nostalgia: How Music Elevates Your Brand in Advertising

I have been wanting to write this blog for several months now. At the beginning of the holiday marketing season, which starts around Halloween nowadays, I found […]

Jessica Munday

Jessica Munday

CEO & Founder

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